During the presentation period today, I found two presentations to be super interesting and that is what this blog post will be covering today. I went into these presentations blind and I had a fun time getting to learn more about impactful journalists. I was able to give myself some new appreciation for what broadcast journalism looked like back a mere few decades ago.
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| American journalist and TV news broadcaster Walter Cronkite anchors the news desk for the 'CBS Evening News,' 1981. |
Walter Cronkite
The thing that stuck with me most about Cronkite is that he just knew from a really young age. He decided he wanted to be a journalist at twelve, edited his high school paper, won a state journalism contest, and eventually dropped out of college because he was ready to just go do it. That level of certainty is kind of impressive honestly.
His career is almost hard to wrap your head around. He flew on bombing raids during World War II, covered D-Day, was at the Nuremberg trials. When he joined CBS in 1952 they literally invented the word "anchorman" for his role, which I had no idea about. He's the one who announced JFK's assassination live on air, which is one of those things that when you really think about it.
He was consistently ranked more trustworthy than the president, won the Presidential Medal of Freedom, multiple Peabodys, multiple Emmys, and Arizona State named their journalism school after him. His whole legacy is basically setting the bar for what it means to have integrity in this field.
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| Howard Coswell with Muhammad Ali. |
Howard Cosell
Cosell's path is a lot more unexpected. He grew up in Brooklyn, got a law degree from NYU, and was actually working as an athletic lawyer before broadcasting ever came into the picture. He got into local New York radio in 1953 and kind of built his audience from the ground up.
He picked up the pre and post game gig for the Mets in 1962 but what really defined him was his relationship with Muhammad Ali. He was one of Ali's closest confidants and one of the very few broadcasters who publicly defended him when Ali refused military service and lost his title. That was not a safe or popular position to take, and Cosell took it anyway.
Overall, both of them had this commitment to just saying what was true even when it wasn't the easy thing to do. Cronkite with Vietnam, Cosell with Ali and all of those things weren't safe calls. And as someone studying journalism it's kind of a good reminder that the people we actually remember in this field aren't usually the ones who played it safe









